Other working titles: Initiative, County-wide effort
Definition: Informs about ongoing initiatives with a clearly defined end goal. Involves PIO/ marketing/social media.
User need: To learn about current initiatives, their objectives, benefits, and how they can participate or benefit from them.
Success criteria: Users are not only informed but also engaged, leading to active participation, support, or favorable response towards the campaign's objectives. The campaign should achieve its intended reach and impact.
Collection name: News & Events
Examples:
Estimated # of instances: A few every year
Ownership: Typically PIO